The DISC Advanced profile
Dr William Marston theorised that people were motivated by four intrinsic drives that direct behavioural patterns and developed the DISC model in his 1928 book, Emotions of Normal People.
Walter Clarke refined the model and created the first assessment tool in the late 1940’s. DISC Advanced® was developed in 1994 and takes the theory deeper and explores up to 44 various combinations of preferences.
The system maps four primary behavioural drives:
D – Dominance
I – Influence
S – Steadiness
C – Compliance
DISC Advanced® is a ‘real-world’ tool designed from the ground up for the workplace. It provides a simple, actionable key to understanding behavioural tendencies – specifically measuring both a person’s subconscious Natural Style and their conscious, workplace driven Adjusted Style.
Why choose DISC Advanced®?
While there are many versions of DISC available, DISC Advanced® goes deeper to offer distinct, professional advantages:
- More accurate frameworks: Identifies 44 distinct behavioural style combinations, compared to just 4 to 16 in traditional DISC assessments.
- Built-in reliability filters: Features advanced mechanisms that flag “gamed” or unreliable answers, ensuring respondents answer truthfully rather than just saying what they think employers want to hear.
- Environment insights: Reveals if an employee is currently comfortable, feeling restricted, or being stretched too far by their current workplace environment.
- Action-oriented outcomes: Focuses heavily on continuing development post-training, backed by concrete workplace action plans.
Key benefits for individuals and teams
Self-awareness is the cornerstone of Emotional Intelligence. Implementing DISC Advanced® empowers participants to:
- Enhance communication: Learn to identify other behavioural styles and adapt communication to match them.
- Maximise team strengths: Understand the unique values individual members bring to the organisation.
- Manage under pressure: Discover exactly how individual behaviour shifts under pressure, stress, and conflict.
- Formulate clear growth plans: Develop a tailored action plan to seamlessly bridge the gap between training and daily operations.
Comprehensive reporting and variations
Participants receive an in-depth 27-page Individual Report covering behavioural insights, core motivations, preferred work environments, and a built-in Action Plan.
Other specialised assessments include:
- Leadership assessment: The complete individual report enhanced with targeted, effective leadership techniques.
- Sales assessment: Standard behavioural insights paired with specialised strategies to boost sales performance.
- Pair assessment: Evaluates how two individuals complement each other, mapping out potential gaps and collaboration strategies.
- Team assessment: Analyses overarching team dynamics, mutual adjustments, collective strengths, and developmental spaces.
